Six keywords of CIIE showcase China’s market potential_英语频道_央视网(

This photo taken on Nov. 2, 2022 we show the west entrance of the National Exhibition and Convention Center (Shanghai), the main venue of the Fifth International Import Expo (CIIE), east of Shanghai in China. (Xinhua/Fang Zhe)

SHANGHAI, Nov. 11 (Xinhua) — From a humanoid robot to a virtual reality mining industry, visitors were amazed by the various new products, technologies, and services displayed at the China Import Expo, a platform for the country to share its developments. opportunities and the world.

The fifth China International Import Expo (CIIE), which concluded in Shanghai on Thursday, saw unchanged agreements worth 73.5 billion dollars for the purchase of goods and services in one year, up 3.9 percent from last year, Sun Chenghai, deputy. director of the CIIE Bureau, told a press conference.

Here are six CIIE keynotes that provide a glimpse into the prospects of the Chinese market and the enthusiasm of exhibitors to enter the huge Chinese market.


Exhibitions turning into commodities, exhibitors turning into investors, startups turning into regular participants — CIIE has seen many changes since it was founded in 2018, reflecting China’s continued progress towards a high-level open economy.

“CIIE is a perfect platform for cooperation. I think there are no others in the world that can bring together so many industries and representatives of the country and have this dialogue that allows us to look for opportunities,” said Fabrice Megarbane, L. ‘President of Oreal North Asia Zone and CEO of L ‘Oreal China.

In addition to promoting the free movement of goods and materials, China has stepped up its efforts to continue opening institutions. The country has been shortening the negative list of foreign investment, passed laws and regulations, including the Foreign Investment Law, and established free trade zones (FTZ).

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In the newly released openness index, which measures the openness levels of 129 economies from 2008 to 2020, China’s openness index jumped from 0.7107 in 2012 to 0.7507 in 2020, an increase of 5.6 percent, and its ranking increased from 47 to 39.


The fifth CIIE attracted 145 countries, regions, and international organizations, as well as more than 2,800 enterprises in the trade fair area, and debuted 438 new products, technologies, and services.

What has attracted international firms to gather at CIIE are the many opportunities China has brought with its high-quality development drive.

During the 2013-2021 period, China’s average contribution to global economic growth exceeded 30 percent, ranking first in the world, according to a report released by the National Bureau of Statistics in September.

As the first international healthcare company to settle in Lingang’s new Shanghai FTZ pilot plant, Novo Nordisk on November 6 announced its intention to invest 400 million yuan (55.63 million US dollars) in establishing the company. to hold in place.

Novo Nordisk hopes to seize China’s high-level development opportunities to improve the structure of the entire industrial chain, said Zhou Xiaping, global senior vice president and president of Novo Nordisk Region China.

Looking at bright future prospects, foreign businesses are making a vote of confidence in their actions. More than 100,000 square meters of exhibition space for the next CIIE has already been reserved.


China has held several major exhibitions this year, including CIIE, the China International Fair for Trade in Services, and the China International Consumer Products Expo, to honor its commitments to transform the country’s huge market into huge global opportunities.

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The entire CIIE program saw more than 100 countries, regions, and international organizations attend, including developed countries, developing countries, and some less developed countries. CIIE has especially invited small and medium-sized companies from less developed countries to participate in the exhibition.

Afghan exhibitor Ali Azghar Faiz believes that CIIE is a useful platform for countries like Afghanistan.

He said that with the help of CIIE, he can not only introduce Afghan products to China, but also promote them to many other countries, and this will be the support of the Afghan people.

Continuing to expand its “circle of friends”, China will continue to implement the Regional Comprehensive Economic Partnership, and advance its entry into the comprehensive and progressive Trans-Pacific Partnership and the Digital Economy Cooperation Agreement.


Since China in 2020 announced the goals of striving to increase carbon dioxide emissions by 2030 and achieve carbon neutrality by 2060, the country has aligned its energies with pro-ecology and low carbon efforts to accelerate the pursuit of carbon goals. .

To see the visible progress of the environment, firms in various industries, including traditional energy, construction, clothing, food, and new materials, all incorporated the idea of ​​low carbon in their products and services displayed at the exhibition.

New Zealand dairy company Theland, for example, has demonstrated “carbon-neutral milk,” which shows a series of low-carbon industries.

“We want to contribute to China’s ‘dual carbon’ efforts,” said Sheng Wenhao, CEO of Theland Asia Pacific Region.

A report from French bank Societe Generale estimates that to achieve carbon neutrality by 2060, China’s green investment should reach 2.2 trillion yuan per year in the current decade, and the amount will grow to 3.9 trillion yuan in the period from 2031 to 2060.

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From virtual mining experiences, 5G excavator-remote-driving, to personalized aroma recommendations using brainwave scanning devices, a variety of high-tech gadgets reflect the development of the Chinese-driven industry.

“China has led the world in the digital management of the supply chain and the digitalization of consumption and lifestyles. This is not only the basis of China’s economic stability but also the reason why global firms are flocking to China,” said Michael Bi, EY Greater. Partner in charge of China markets.

The country’s digital economy will reach 7.1 trillion US dollars by 2021. It accounts for more than 18 percent of the total of 47 major countries included, ranking second only to the United States, said a white paper released by the China Academy of Information and Communications Technology.


The size of China’s healthcare industry is expected to reach 16 trillion yuan by 2030, according to the “Healthy China 2030” plan released by the Chinese government.

To meet the growing needs of Chinese people for fitness and sports, Decathlon, the world’s leading sports goods retailer, has released a multi-functional rowing machine, which combines the features of furniture and fitness equipment.

“Chinese people are pursuing a high standard of living, which includes voluntary promotion of sports awareness and development of sports consumption,” said Pascal Bizard, senior vice president of Decathlon China.

The company believes that China’s sports industry, a multi-billion dollar industry, will continue to generate market benefits and opportunities, according to Bizard.


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